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Case Study #6 : Interactive Development
Auto-Auction Interactive
Gallagher & Gallagher Creates an Online Resource for Great Lakes Regional Car Auction Customers
Challenge
General Services Administration (GSA), the procurement agency for the federal government, needed a way to share information on their Great Lakes Regional Car Auctions for the sale of government-owned vehicles.
Solution
GSA worked with Gallagher & Gallagherís interactive media strategists and designers to come up with an interface that is appealing, but, more importantly, easily navigable with all the information their audience needs to purchase a vehicle at auction. The site was also designed to be easily updated, and to incorporate the evolving GSA corporate identity.
The integration of maps and tables make this an informative resource for visitors interested in the auctions. The site is not yet ìlive,î but you can view a functional model at
GSA worked with Gallagher & Gallagherís interactive media strategists and designers to come up with an interface that is appealing, but, more importantly, easily navigable with all the information their audience needs to purchase a vehicle at auction. The site was also designed to be easily updated, and to incorporate the evolving GSA corporate identity.
The integration of maps and tables make this an informative resource for visitors interested in the auctions. The site is not yet ìlive,î but you can view a functional model at
by clicking here.
Scope
• Interactive Design
• Graphic Design
• Copywriting
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